{"id":1663,"date":"2025-12-26T10:33:55","date_gmt":"2025-12-26T05:03:55","guid":{"rendered":"https:\/\/www.myidcm.com\/blog\/?p=1663"},"modified":"2025-12-31T12:43:07","modified_gmt":"2025-12-31T07:13:07","slug":"facebook-ads-not-generating-leads","status":"publish","type":"post","link":"https:\/\/www.myidcm.com\/blog\/facebook-ads-not-generating-leads","title":{"rendered":"Facebook Ads Not Generating Leads? 7 Proven Ways to Stop Wasting Your Budget"},"content":{"rendered":"<p>You open your Meta Ads Manager, and your heart sinks. The &#8220;Amount Spent&#8221; column is climbing steadily, but the &#8220;Leads&#8221; column? It\u2019s a ghost town. Your budget is disappearing into the digital void, and you&#8217;re left wondering if the algorithm has a personal vendetta against your business.<\/p>\n<p>Don&#8217;t panic. If your facebook ads are not generating leads, you aren&#8217;t alone. In 2025, the advertising landscape is noisier than ever. High spend with zero return usually means there is a disconnect between your offer, your targeting, or your technical setup.<\/p>\n<p>In this guide, we will break down the exact facebook ads campaign structure you need and dive into facebook ads budget optimization strategies to turn that red &#8220;spend&#8221; bar into a lead-generating machine.<\/p>\n<div class=\"block\">\n<h3 style=\"margin-left: 3%!important;\">Table of Contents<\/h3>\n<ul>\n<li><a href=\"#1\">Why Is Your Budget Disappearing??<\/a><\/li>\n<li><a href=\"#2\">The \u201cWrong Objective\u201d Trap<\/a><\/li>\n<li><a href=\"#3\">A Weak Offer That Nobody Wants<\/a><\/li>\n<li><a href=\"#4\">Poor Facebook Ads Campaign Structure<\/a><\/li>\n<li><a href=\"#5\">Your Landing Page is a Speed Bump<\/a><\/li>\n<li><a href=\"#6\">Ignoring Facebook Ads Budget Optimization (CBO vs. ABO)<\/a><\/li>\n<li><a href=\"#7\">The \u201cCreative Fatigue\u201d Wall<\/a><\/li>\n<li><a href=\"#8\">Tracking Issues (The Pixel &amp; CAPI)<\/a><\/li>\n<li><a href=\"#9\">Wrapping Up: Turning Clicks Into Customers<\/a><\/li>\n<li><a href=\"#10\">FAQ: Frequently Asked Questions<\/a><\/li>\n<\/ul>\n<\/div>\n<h2 id=\"1\" data-path-to-node=\"4\">Why Is Your Budget Disappearing?<\/h2>\n<p data-path-to-node=\"5\">Before we dive into the technical fixes, it is important to understand how Meta\u2019s ecosystem works today. It isn&#8217;t just about throwing money at the platform and hoping for the best. Instead, success comes from a synergy between your facebook ads campaign structure and the way you handle your facebook ads budget optimization.<\/p>\n<p data-path-to-node=\"6\">If you feel like you are doing everything right but still seeing zero results, the problem usually lies in one of three areas: <b data-path-to-node=\"6\" data-index-in-node=\"127\">technical setup, creative appeal, or audience friction.<\/b><\/p>\n<p data-path-to-node=\"7\">Let\u2019s look at the most common culprits and how you can flip the switch from &#8220;spending&#8221; to &#8220;generating.&#8221;<\/p>\n<h2 id=\"2\">1. The &#8220;Wrong Objective&#8221; Trap<\/h2>\n<p>The most common reason for high spend and zero leads is choosing the wrong campaign objective. If you select &#8220;Awareness&#8221; or &#8220;Traffic,&#8221; Meta\u2019s AI will find people who are likely to <i>look<\/i> at your ad or <i>click<\/i> a link, but not necessarily those who will fill out a form.<\/p>\n<p><b>The Fix:<\/b> Always choose the <b>Leads<\/b> objective. This tells Meta to prioritize users who have a history of completing lead forms or converting on landing pages.<\/p>\n<table>\n<tbody>\n<tr>\n<th>Objective<\/th>\n<th><b>Best For<\/b><\/th>\n<th>Will it generate leads?&gt;<\/th>\n<\/tr>\n<tr>\n<td><b>Awareness<\/b><\/td>\n<td>Brand reach &amp; video views<\/td>\n<td>Rarely<\/td>\n<\/tr>\n<tr>\n<td><b>Traffic<\/b><\/td>\n<td>Sending people to a blog post<\/td>\n<td>Only if the page is amazing<\/td>\n<\/tr>\n<tr>\n<td><b>Leads<\/b><\/td>\n<td>Forms, Messenger, or Calls<\/td>\n<td>Yes \u2013 Primary Goal<\/td>\n<\/tr>\n<tr>\n<td><b>Sales<\/b><\/td>\n<td>Direct e-commerce purchases<\/td>\n<td>Yes (for high-intent leads)<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>&nbsp;<\/p>\n<h2 id=\"3\">2. A Weak Offer That Nobody Wants<\/h2>\n<p>You could have the most beautiful ad in the world, but if your &#8220;lead magnet&#8221; is a generic newsletter sign-up, people will keep scrolling. In 2025, users are protective of their data. They won&#8217;t give you their email for &#8220;updates&#8221;; they want a solution to a problem.<\/p>\n<p>The Fix:<\/p>\n<p>Audit your offer. Use LSI keywords like &#8220;value proposition&#8221; and &#8220;lead magnet&#8221; to rethink your approach. Instead of &#8220;Sign up for our guide,&#8221; try:<\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\">&#8220;Download the 2025 Pricing Cheat Sheet&#8221;<\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\">&#8220;Get a Free 15-Minute Audit (Save \u20b92000)&#8221;<\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\">&#8220;Unlock the 5-Step Checklist for [Industry Problem]&#8221;<\/li>\n<\/ul>\n<h2 id=\"4\">3. Poor Facebook Ads Campaign Structure<\/h2>\n<p>A messy Ads Manager is a budget killer. If you have ten different campaigns with one ad each, <a href=\"https:\/\/www.myidcm.com\/blog\/meta-andromeda-update\" target=\"_blank\" rel=\"noopener\">Meta\u2019s algorithm<\/a> can\u2019t learn. This leads to &#8220;Learning Limited&#8221; status, where your ads never reach peak efficiency.<\/p>\n<p>The Fix:<\/p>\n<p>Adopt a &#8220;Simplified Account Structure.&#8221;<\/p>\n<ol>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Consolidate:<\/b> Merge small ad sets into larger ones to give the algorithm more data.<\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Broad Targeting:<\/b> Don&#8217;t get too granular. Let Meta\u2019s AI find your audience using <b>broad targeting<\/b> combined with high-quality creative.<\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Creative Testing:<\/b> Use a dedicated campaign for testing new images and videos before moving the winners into your main &#8220;scaling&#8221; campaign.<\/li>\n<\/ol>\n<h2 id=\"5\">4. Your Landing Page is a Speed Bump<\/h2>\n<p>If your facebook ads are not generating leads but you are seeing plenty of clicks, the problem is likely your website. If a user clicks your ad and the page takes more than 3 seconds to load, they are gone.<\/p>\n<p>The Fix:<\/p>\n<p>Check your &#8220;Message Match.&#8221; The headline on your landing page must be nearly identical to the headline in your ad. If your ad promises a &#8220;Free SEO Audit&#8221; and the landing page says &#8220;Welcome to our Digital Agency,&#8221; the user feels misled and bounces.<\/p>\n<p><b>Pro Tip:<\/b> Use Meta\u2019s <b>Instant Forms<\/b> (on-platform lead ads) instead of an external website. It keeps users within Facebook, loads instantly, and pre-fills their data.<\/p>\n<h2><a href=\"https:\/\/www.myidcm.com\/courses\/facebook-ads-course\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-1667\" src=\"https:\/\/www.myidcm.com\/blog\/wp-content\/uploads\/2025\/10\/CTA-12.jpg\" alt=\"facebook ads course\" width=\"1536\" height=\"624\" srcset=\"https:\/\/www.myidcm.com\/blog\/wp-content\/uploads\/2025\/10\/CTA-12.jpg 1536w, https:\/\/www.myidcm.com\/blog\/wp-content\/uploads\/2025\/10\/CTA-12-300x122.jpg 300w, https:\/\/www.myidcm.com\/blog\/wp-content\/uploads\/2025\/10\/CTA-12-1024x416.jpg 1024w, https:\/\/www.myidcm.com\/blog\/wp-content\/uploads\/2025\/10\/CTA-12-768x312.jpg 768w\" sizes=\"auto, (max-width: 1536px) 100vw, 1536px\" \/><\/a><\/h2>\n<h2 id=\"6\">5.Ignoring Facebook Ads Budget Optimization (CBO vs. ABO)<\/h2>\n<p>Are you letting Facebook decide where the money goes, or are you micromanaging every penny? Poor budget distribution can lead to &#8220;Ad Fatigue&#8221; or overspending on the wrong audience.<\/p>\n<p>The Fix:<\/p>\n<p>Use Campaign Budget Optimization (CBO). By setting the budget at the campaign level, Meta automatically shifts funds to the ad set that is performing best in real-time.<\/p>\n<p><b>When to use each:<\/b><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>CBO (Campaign Level):<\/b> Best for scaling and letting the AI handle performance.<\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>ABO (Ad Set Level):<\/b> Best for testing specific audiences where you want to ensure each group gets an equal spend.<\/li>\n<\/ul>\n<h2 id=\"7\">6. The &#8220;Creative Fatigue&#8221; Wall<\/h2>\n<p>If your ads were working last month but have stopped now, you\u2019ve likely hit creative fatigue. This happens when your target audience has seen your ad so many times they\u2019ve become &#8220;blind&#8221; to it.<\/p>\n<p>The Fix:<\/p>\n<p>Refresh your creatives every 2\u20134 weeks. You don\u2019t need a full production\u2014sometimes changing the background colour of an image or the first 3 seconds of a video is enough to reset the &#8220;thumb-stop&#8221; rate.<\/p>\n<h2 id=\"8\">7. Tracking Issues (The Pixel &amp; CAPI)<\/h2>\n<p>If your Meta Pixel isn&#8217;t firing correctly, Facebook doesn&#8217;t know who is converting. If the algorithm doesn&#8217;t know who a &#8220;lead&#8221; is, it can&#8217;t find more people like them.<\/p>\n<p>The Fix:<\/p>\n<p>In 2026, a Pixel isn&#8217;t enough. You must set up the Conversions API (CAPI). This creates a server-to-server connection that bypasses browser blockers and iOS privacy restrictions, giving Meta the data it needs to optimize your spend.<\/p>\n<div class=\"block\">\n<p>Few related topics for your knowledge<\/p>\n<ul>\n<li><a href=\"https:\/\/www.myidcm.com\/blog\/interview-questions-answers-on-facebook-ads\" target=\"_blank\" rel=\"noopener\">50 Interview Questions &amp; Answers On Facebook Ads<\/a><\/li>\n<li><a href=\"https:\/\/www.myidcm.com\/blog\/instagram-marketing-strategy\" target=\"_blank\" rel=\"noopener\">Instagram Marketing Strategy: From Posts to Profits<\/a><\/li>\n<li><a href=\"https:\/\/www.myidcm.com\/blog\/interview-questions-answers-on-smo\" target=\"_blank\" rel=\"noopener\">50 Important Interview Questions &amp; Answers On SMO<\/a><\/li>\n<li><a href=\"https:\/\/www.myidcm.com\/blog\/instagram-marketing-strategy\" target=\"_blank\" rel=\"noopener\">Instagram Marketing Strategy: From Posts to Profits<\/a><\/li>\n<\/ul>\n<\/div>\n<h3 id=\"9\">8. Wrapping Up: Turning Clicks Into Customers<\/h3>\n<p data-path-to-node=\"13\">Seeing your facebook ads not generating leads is frustrating, but it is rarely a sign that Facebook &#8220;doesn&#8217;t work&#8221; for your business. More often, it is a sign that the algorithm is missing a key piece of data or your audience is hitting a wall of friction.<\/p>\n<p data-path-to-node=\"14\">By simplifying your facebook ads campaign structure and trusting facebook ads budget optimization tools like CBO, you give the AI the room it needs to breathe. Remember, a successful campaign is a living thing. It requires regular creative refreshes, a landing page that loads at lightning speed, and an offer that feels too good to pass up.<\/p>\n<p data-path-to-node=\"15\">Don&#8217;t let your budget go to waste for another day. Start with one fix: check your objective first, and watch how the numbers begin to shift in your favour.<\/p>\n<p>&nbsp;<\/p>\n<h2 id=\"10\">FAQ: Frequently Asked Questions<\/h2>\n<p>&nbsp;<\/p>\n<h3>1. Why is my Cost Per Lead (CPL) so high?<\/h3>\n<p>A high CPL usually stems from a low Click-Through Rate (CTR). If your ad isn&#8217;t relevant or interesting, Meta charges you more to show it. Focus on improving your ad creative to lower your costs.<\/p>\n<h3>2. Should I use Broad Targeting or Interest-based targeting?<\/h3>\n<p>In 2025, Meta\u2019s AI is incredibly smart. Start with <b>broad targeting<\/b> (only age, gender, and location) and let the creative do the targeting. Only use interests if your niche is extremely specific.<\/p>\n<h3>3. How long should I wait before changing an ad?<\/h3>\n<p>Wait at least 7 days. Meta needs time to exit the &#8220;Learning Phase.&#8221; If you make changes too early, you reset the algorithm and waste your initial spend.<\/p>\n<h3>4. What is a &#8220;good&#8221; conversion rate for Facebook lead ads?<\/h3>\n<p>While it varies by industry, a healthy conversion rate for an Instant Form is between 10% and 15%. For a landing page, 3% to 5% is standard.<\/p>\n<h3>5. Does my daily budget affect my lead quality?<\/h3>\n<p>Not directly, but a very low budget (under \u20b9100\/day) might not give Meta enough data to find &#8220;high-intent&#8221; users. Try to set a budget that allows for at least 50 conversions per week for optimal AI learning.<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>You open your Meta Ads Manager, and your heart sinks. The &#8220;Amount Spent&#8221; column is climbing steadily, but the &#8220;Leads&#8221; column? It\u2019s a ghost town. Your budget is disappearing into the digital void, and you&#8217;re left wondering if the algorithm has a personal vendetta against your business. Don&#8217;t panic. If your facebook ads are not [&hellip;]<\/p>\n","protected":false},"author":9,"featured_media":1664,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[9],"tags":[154,152,13,112,155,153,151,149,150,132],"class_list":["post-1663","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-social-media-marketing","tag-ad-spending","tag-conversion-rate-optimization","tag-digital-marketing","tag-facebook-ads","tag-facebook-ads-budget-optimization","tag-facebook-ads-campaign-structure","tag-facebook-advertising","tag-lead-generation","tag-meta-ads","tag-ppc-strategy"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Facebook Ads Not Generating Leads? 7 Fixes to Save Budget<\/title>\n<meta name=\"description\" content=\"Is your ad budget disappearing without any results? Discover the top reasons your Facebook ads are not generating leads and guide to fix it.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.myidcm.com\/blog\/facebook-ads-not-generating-leads\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Facebook Ads Not Generating Leads? 7 Fixes to Save Budget\" \/>\n<meta property=\"og:description\" content=\"Is your ad budget disappearing without any results? Discover the top reasons your Facebook ads are not generating leads and guide to fix it.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.myidcm.com\/blog\/facebook-ads-not-generating-leads\" \/>\n<meta property=\"og:site_name\" content=\"myidcm\" \/>\n<meta property=\"article:published_time\" content=\"2025-12-26T05:03:55+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-12-31T07:13:07+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.myidcm.com\/blog\/wp-content\/uploads\/2025\/12\/facebook.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"383\" \/>\n\t<meta property=\"og:image:height\" content=\"230\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Rajdeep Chakraborty\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:title\" content=\"Facebook Ads Not Generating Leads? 7 Fixes to Save Budget\" \/>\n<meta name=\"twitter:description\" content=\"Is your ad budget disappearing without any results? Discover the top reasons your Facebook ads are not generating leads and guide to fix it.\" \/>\n<meta name=\"twitter:image\" content=\"https:\/\/www.myidcm.com\/blog\/wp-content\/uploads\/2025\/12\/facebook.jpg\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Rajdeep Chakraborty\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"7 minutes\" \/>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Facebook Ads Not Generating Leads? 7 Fixes to Save Budget","description":"Is your ad budget disappearing without any results? Discover the top reasons your Facebook ads are not generating leads and guide to fix it.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.myidcm.com\/blog\/facebook-ads-not-generating-leads","og_locale":"en_US","og_type":"article","og_title":"Facebook Ads Not Generating Leads? 7 Fixes to Save Budget","og_description":"Is your ad budget disappearing without any results? Discover the top reasons your Facebook ads are not generating leads and guide to fix it.","og_url":"https:\/\/www.myidcm.com\/blog\/facebook-ads-not-generating-leads","og_site_name":"myidcm","article_published_time":"2025-12-26T05:03:55+00:00","article_modified_time":"2025-12-31T07:13:07+00:00","og_image":[{"width":383,"height":230,"url":"https:\/\/www.myidcm.com\/blog\/wp-content\/uploads\/2025\/12\/facebook.jpg","type":"image\/jpeg"}],"author":"Rajdeep Chakraborty","twitter_card":"summary_large_image","twitter_title":"Facebook Ads Not Generating Leads? 7 Fixes to Save Budget","twitter_description":"Is your ad budget disappearing without any results? Discover the top reasons your Facebook ads are not generating leads and guide to fix it.","twitter_image":"https:\/\/www.myidcm.com\/blog\/wp-content\/uploads\/2025\/12\/facebook.jpg","twitter_misc":{"Written by":"Rajdeep Chakraborty","Est. reading time":"7 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.myidcm.com\/blog\/facebook-ads-not-generating-leads#article","isPartOf":{"@id":"https:\/\/www.myidcm.com\/blog\/facebook-ads-not-generating-leads"},"author":{"name":"Rajdeep Chakraborty","@id":"https:\/\/www.myidcm.com\/blog\/#\/schema\/person\/44739c6e6d1ff0e14bc267ab7db7970e"},"headline":"Facebook Ads Not Generating Leads? 7 Proven Ways to Stop Wasting Your Budget","datePublished":"2025-12-26T05:03:55+00:00","dateModified":"2025-12-31T07:13:07+00:00","mainEntityOfPage":{"@id":"https:\/\/www.myidcm.com\/blog\/facebook-ads-not-generating-leads"},"wordCount":1385,"image":{"@id":"https:\/\/www.myidcm.com\/blog\/facebook-ads-not-generating-leads#primaryimage"},"thumbnailUrl":"https:\/\/www.myidcm.com\/blog\/wp-content\/uploads\/2025\/12\/facebook.jpg","keywords":["Ad Spending","Conversion Rate Optimization","Digital Marketing","Facebook Ads","Facebook Ads Budget Optimization","Facebook Ads Campaign Structure","Facebook Advertising","Lead Generation","Meta Ads","PPC Strategy"],"articleSection":["Social Media Marketing"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/www.myidcm.com\/blog\/facebook-ads-not-generating-leads","url":"https:\/\/www.myidcm.com\/blog\/facebook-ads-not-generating-leads","name":"Facebook Ads Not Generating Leads? 7 Fixes to Save Budget","isPartOf":{"@id":"https:\/\/www.myidcm.com\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.myidcm.com\/blog\/facebook-ads-not-generating-leads#primaryimage"},"image":{"@id":"https:\/\/www.myidcm.com\/blog\/facebook-ads-not-generating-leads#primaryimage"},"thumbnailUrl":"https:\/\/www.myidcm.com\/blog\/wp-content\/uploads\/2025\/12\/facebook.jpg","datePublished":"2025-12-26T05:03:55+00:00","dateModified":"2025-12-31T07:13:07+00:00","author":{"@id":"https:\/\/www.myidcm.com\/blog\/#\/schema\/person\/44739c6e6d1ff0e14bc267ab7db7970e"},"description":"Is your ad budget disappearing without any results? Discover the top reasons your Facebook ads are not generating leads and guide to fix it.","breadcrumb":{"@id":"https:\/\/www.myidcm.com\/blog\/facebook-ads-not-generating-leads#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.myidcm.com\/blog\/facebook-ads-not-generating-leads"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.myidcm.com\/blog\/facebook-ads-not-generating-leads#primaryimage","url":"https:\/\/www.myidcm.com\/blog\/wp-content\/uploads\/2025\/12\/facebook.jpg","contentUrl":"https:\/\/www.myidcm.com\/blog\/wp-content\/uploads\/2025\/12\/facebook.jpg","width":383,"height":230,"caption":"Facebook Ads Not Generating Leads? 7 Fixes to Save Budget"},{"@type":"BreadcrumbList","@id":"https:\/\/www.myidcm.com\/blog\/facebook-ads-not-generating-leads#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.myidcm.com\/blog"},{"@type":"ListItem","position":2,"name":"Facebook Ads Not Generating Leads? 7 Proven Ways to Stop Wasting Your Budget"}]},{"@type":"WebSite","@id":"https:\/\/www.myidcm.com\/blog\/#website","url":"https:\/\/www.myidcm.com\/blog\/","name":"Institute of Digital & Content Marketing","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.myidcm.com\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/www.myidcm.com\/blog\/#\/schema\/person\/44739c6e6d1ff0e14bc267ab7db7970e","name":"Rajdeep Chakraborty","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/a94d41c4db7814a4e49c12b0a3cbb1d015fdc3f8fdee94d80a68b24c601237e9?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/a94d41c4db7814a4e49c12b0a3cbb1d015fdc3f8fdee94d80a68b24c601237e9?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/a94d41c4db7814a4e49c12b0a3cbb1d015fdc3f8fdee94d80a68b24c601237e9?s=96&d=mm&r=g","caption":"Rajdeep Chakraborty"},"description":"Qualification: M.Sc. in Chemistry Profession: Content Expert Rajdeep Chakraborty brings 3 years of experience in SEO content writing, blog writing, creative narratives, and Meta Ad copywriting. Linkedin: https:\/\/www.linkedin.com\/in\/rajdeep-chakraborty-517a392a5\/","sameAs":["https:\/\/www.myidcm.com\/blog\/author\/rajdeep"],"url":"https:\/\/www.myidcm.com\/blog\/author\/rajdeep"}]}},"_links":{"self":[{"href":"https:\/\/www.myidcm.com\/blog\/wp-json\/wp\/v2\/posts\/1663","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.myidcm.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.myidcm.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.myidcm.com\/blog\/wp-json\/wp\/v2\/users\/9"}],"replies":[{"embeddable":true,"href":"https:\/\/www.myidcm.com\/blog\/wp-json\/wp\/v2\/comments?post=1663"}],"version-history":[{"count":9,"href":"https:\/\/www.myidcm.com\/blog\/wp-json\/wp\/v2\/posts\/1663\/revisions"}],"predecessor-version":[{"id":1700,"href":"https:\/\/www.myidcm.com\/blog\/wp-json\/wp\/v2\/posts\/1663\/revisions\/1700"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.myidcm.com\/blog\/wp-json\/wp\/v2\/media\/1664"}],"wp:attachment":[{"href":"https:\/\/www.myidcm.com\/blog\/wp-json\/wp\/v2\/media?parent=1663"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.myidcm.com\/blog\/wp-json\/wp\/v2\/categories?post=1663"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.myidcm.com\/blog\/wp-json\/wp\/v2\/tags?post=1663"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}